The least talked about must-have for success (and why you can't afford to overlook it)
What comes to your mind when you hear the name Lance Armstrong?
You can probably remember a time when Lance Armstrong was the man to be.
And what a story he had – an athlete and family man who triumphed over cancer, to win the Tour de France 7X in a row!
The public ate it up.
Sponsors loved him.
To a lot of people, his name didn’t just represent a great athlete – he was a certified hero.
For a while it seemed like everyone was wearing those yellow wristbands – maybe you were too!
But truth is a funny thing – it always finds its way into the light.
When he finally admitted to doping, he not only had to deal with the disgrace, but he also lost his medals, his endorsements, his good reputation…
Now, the point of this is not to pass judgment. No man or woman is perfect.
But his story does teach a powerful lesson for anyone fighting to get to the top, and that is….
Without integrity, nothing works in the long-term.
In our latest recording, “Be Someone People Can Believe In”, we’re talking about the quality of integrity – and why doing the right thing is non-negotiable when it comes to setting yourself up for lasting success.